@adidasLA Instagram and Twitter
Kickstarted social channels with a follower growth of 50%+ and doubled engagement and reach
Partners/Events include LAFC, MLB Justin Turner, Dom Kennedy, Childish Gambino, Anna Lunoe, Eddie Huang, Aaron Kai, Coachella, and more
Collaborated with creators in key city (Los Angeles) to execute campaigns to give local artists a platform to share their story through the lens of adidas (e.g., Goodbye Summer for Classic Products)
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